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Wednesday, October 11, 2006

Holland & Hart tops Vault.com Survey 

Here's the article.

posted by mark



Holland & Hart Represents Colorado Theaters 

Read the article here.

posted by mark



Holland & Hart Throws DAM Party 

The opening of the new Denver Art Museum is sponsored by Holland & Hart. Read the Denver Post Article here. We're DAM proud.

Read the NY Times article.

Pittsburg Post article.

Newsweek article

Rocky Mountain News

Business Week

PBS

Dallas Morning News

europaconcorsi

NY Arts

posted by mark



Holland & Hart opens Vegas Office 

Read the article in the Denver Business Journal here.

posted by mark



ABA Journal Covers Holland & Hart's Business Class 

The most recent edition of the ABA Journal has a story on how law firms use videos in their marketing, and mentions Holland & Hart's Business Class Program!

posted by mark




Saturday, August 26, 2006

They blawg the law and the blog won! 

Here is a Denver Post article on Blawging at Holland & Hart.

posted by mark



Marketing Team Looking for Business and Marketing Managers 

We are currently seeking candidates for a Business Development Manager and a Marketing Manager. Read the job listings here.

posted by mark



LFI says Holland & Hart is "ahead of curve" 

Law Firm Inc lauds Holland & Hart for listing most of their employees on their web site.

posted by mark



Coffee, Tea, and Holland & Hart 

Law.com Inside Opinions covers "Business Class"

posted by mark



Holland & Hart launches Securities Blog 

Holland & Hart, the first law firm to launch a legal blog, has a new blog focused on Securities, NASD, SEC and Regulatory Defense. You can find the blog at:

http://securities.blogs.com/hh/

The securities defense blog joins Holland & Hart's Health Care Blog.

posted by mark



Holland & Hart Named As A Top 10 Firm in Pro Bono 

Holland & Hart was ranked among the top 10 firms in the nation based on pro bono participation according the The American Lawyer's 2006 Pro Bono Report. With more than 80 percent of the firm's attorneys undertaking more than 20 hours of pro bono work in 2005, Holland & Hart was ranked sixth nationally.

According to the publication, Holland & Hart attorneys averaged 88 pro bono hours each. Nation-wide only 10 firms averaged more than 85 pro bono hours per attorney, and only five firms had more than 80 percent of their lawyers undertaking more than 20 pro bono hours.
"Giving back to our communities is a guiding principle of Holland & Hart," said firm Chair Paul Phillips. "This includes our pro bono legal work, and The American Lawyer ranking reflects the commitment of our attorneys to act upon that principle. The people who founded Holland & Hart taught us that practicing law is a privilege, not a right, and brings with it an obligation to give back to the communities and society we live in."

For more information on The American Lawyer pro bono rankings, please visit http://www.law.com/.

posted by mark



Don Degan Tech Profile 

Holland & Hart partner Don Degnan is featured in Law Practice Management Magazine's Technology Profile

posted by mark



Legalmarketingblog.com highlights H&H's TV Program 

Blogger Tom Kane gives his views on Holland & Hart's new advertising featuring clients, and an implied endorsement by the United States Space Foundation. Here's the post.

posted by mark



Wild Blue Yonder Business Class in Lawmarketing.com 

www.lawmarketing.com writes about Holland & Hart's novel advertising program featuring its clients on in-flight TV programs on Frontier Airlines.

posted by mark



Holland & Hart's Business Class TV Show featured in Denver Business Journal 

The Denver Business Journal featured a story on Holland & Hart's Business Class TV program now running on Frontier Airline's Wild Blue Yonder in-flight TV network. Read the article here.

posted by mark



Holland & Hart Launches Business Class TV Show to Air on Wild Blue Yonder, Frontier Airlines In-Flight TV Channel 

Holland & Hart LLP, the largest law firm based in the Rocky Mountain West, announces it is producing a television show called Business Class, a branded entertainment piece spotlighting innovative Rocky Mountain companies, to air exclusively on Wild Blue Yonder, Frontier Airlines free in-flight TV channel, starting in July. Holland & Hart is the first law firm to launch a branded entertainment piece on TV at 30,000 feet. The series of 5-minute shows, followed by a 20-second commercial for Holland & Hart, will air in front of millions of passengers on all Frontier flights on the Wild Blue Yonder channel through the fall. Holland & Hart's strategy also includes a new regular editorial column and ad in the Wild Blue Yonder in-flight magazine.

"Our approach to advertising is more substantive than showy," said Mark Beese, Marketing Director for Holland & Hart. "We want to provide information that's compelling and helpful to business owners, who most likely also have legal needs." Beese said that the surge in business travelers on Frontier makes the suite of Wild Blue Yonder in-flight entertainment vehicles a perfect venue for reaching target customers. "Frontier has great business traveler demographics, and while we looked at a lot of different options, we determined that partnering with Frontier’s Wild Blue Yonder Network would be a worthy avenue for our first foray into branded in-flight advertising."

The pilot segment of "Business Class" focuses on Outlast Technologies, a Boulder, Colo., company that applies temperature-regulating technologies used by astronauts to everyday products such as apparel, footwear and bedding. "This is a wonderful opportunity for us to tell the Outlast story and expose our brand to a highly targeted audience," said Pat Gruber, CEO of Outlast Technologies. "We’re thrilled to be a part of the launch."

The next show will spotlight Spyder Active Sports, Inc., which is headquartered in Colorado. "We developed the segment as a magazine-style show featuring compelling images so that people will be sure to reach for their headphones and watch," Beese said.

"Smart marketers are looking for unique ways to target their core audience and present a highly relevant message at exactly the right time," said Wild Blue Yonder Network CEO David A. Henry. "Wild Blue Yonder presents a media opportunity that’s the first of its kind in the industry, integrating short content video that’s entirely customizable plus a magazine and Web site that together provide sought-after entertainment value to a captive, high-demographic audience." A recent study confirms that in-flight magazine audiences represent some of the highest household income (HHI) in the country. "We can add to that media opportunity important video and internet components," Henry added.

Holland & Hart is working with the The Light Group Media Consultants to produce the “Business Class” segments. "When we were looking for a production company, we wanted one that reflected the same innovative spirit as our clients. The Light Group Media Consultants have proved to be a perfect match," Beese said. Holland & Hart’s in-flight strategy also includes a new regular editorial column, focusing on business and legal issues, in Wild Blue Yonder magazine and advertising, which reinforces its branded entertainment piece on WBY TV.

ABOUT WILD BLUE YONDER NETWORK Wild Blue Yonder Network TV channel and magazine is produced for Frontier Airlines by Mphasis on Frontier, a division of Mphasis Integrated, an award-winning Denver-based communications firm. Mphasis Integrated delivers a unique business model comprised of five specialty marketing companies: HenryGill Advertising, an A.A.A.A. member and full-service advertising and media agency; Clarus Public Relations, which offers media relations, internal relations and special events services; Strata Interactive, which provides online and interactive marketing services; Proxy Partners, a national partner-marketing agency providing sponsorship, sampling, trials, product placements and advertising sales services; and the Wild Blue Yonder Network, the in-flight entertainment media of Frontier Airlines. Visit www.gowildblueyonder.com.

ABOUT OUTLAST TECHNOLOGIES, INC.Outlast Technologies, Inc., a privately held U.S. corporation, is the worldwide pioneer in developing phasechange materials and applications. As an innovative technology company, Outlast has launched temperature-regulating technology in apparel, footwear, bedding and accessories. Originally developed for NASA, Outlast® fibers, fabrics and coatings contain patented microencapsulated phase-change materials called ThermoculesTM, which store, absorb and release heat, providing increased comfort for consumers. For more information, visit www.outlast.com.

ABOUT THE LIGHT GROUP MEDIA CONSULTANTS The Light Group Media Consultants provide comprehensive video, television, website and audio production services for broadcast, corporations, non-profits, live events and trade shows. From script to screen, The Light Group Media’s experience in video, web and audio production means a project is tailored with a fresh approach, using the best technology and seamless management to assure that expectations are exceeded. The Light Group Media is passionate about actualizing stories with excitement, accuracy and vivid quality. To find out more, visit The Light Group Media Consultants at www.thelightgroup.com.

ABOUT FRONTIER AIRLINES Currently in its 12th year of operations, Denver-based Frontier Airlines is the second largest jet service carrier at Denver International Airport, employing approximately 4,700 aviation professionals. With 52 aircraft and the youngest Airbus fleet in North America, Frontier offers 24 channels of DIRECTV® service and the free Wild Blue Yonder Channel in every seatback, along with 33 inches of legroom in an all coach configuration. In conjunction with Frontier JetExpress operated by Horizon Air, Frontier operates routes linking its Denver hub to 48 cities in 28 states spanning the nation from coast to coast, to seven cities in Mexico, and to Calgary, Alberta, Canada. Frontier’s maintenance and engineering department has received the Federal Aviation Administration’s highest award, the Diamond Certificate of Excellence, in recognition of 100 percent of its maintenance and engineering employees completing advanced aircraft maintenance training programs, for seven consecutive years. In July 2005, Frontier ranked as one of the "Top 10 Domestic Airlines" as determined by readers of Travel & Leisure magazine. Frontier provides capacity information and other operating statistics on its Web site, which may be viewed at http://www.frontierairlines.com/.

posted by mark



Law Firm Inc features Business Class on Frontier 

Law Firm Inc. wrote a story on Holland & Hart's new television program called Business Class, now playing on Frontier Airlines flights nationwide. Read the article here.

posted by mark



Holland & Hart Branding Campaign featured in LMA Strategies 

Strategies, the Journal of Marketing Legal Services published by the Legal Marketing Association, featured Holland & Hart's "The Law Out West" branding campaign in its most recent edition. Read the article here.

posted by mark




Friday, May 05, 2006

2006-2007 IMAs Are Released! Holland & Hart, Reed Smith Lead the Way 

2006-2007 IMAs Are Released! Holland & Hart, Reed Smith Lead the Way

Moorestown, NJ, April 20, 2006: Holland & Hart and Reed Smith took top honors in the 2006-2007 web site ratings and review of the 250 largest law firms in the United States. The independent survey was conducted by marketing attorney Micah Buchdahl of InternetMarketingAttorney.Com and based on five criteria: design, content, usability, interactivity and intangibles.

Sites were awarded up to 10 points for each measure, for a maximum total score of 50. The high score was 45. Thirty firms rated a 38 or better to receive platinum, gold or silver honors in the U.S. large firm category. For the third time, reviews and awards were expanded to include a small/mid-size law firm category. Holland & Hart received the top score: 45 out of 50 points.

“This is the fourth time I’ve gone through the IMA process and law firm web sites continue to improve by leaps and bounds,” said Buchdahl. “It was my intention to discontinue the reviews and Nifty 50 revue after the 2004-2005 edition, but many colleagues asked that I continue. And there were many new sites to see.”

A complete scoring list as well as details on the review process is posted at InternetMarketingAttorney.com.

IMA said this of the Holland & Hart site:

H&H is one of those rare law firm web sites that I actually visit from time to time between IMA reviews. I’ve seen their people at my web site programs in the past and am glad to see they are paying attention. The home page is close to textbook perfect, making use of every inch without looking like an overstuffed burrito. There are numerous well-coordinated sister sites and blogs. The nifty “Blue” quarterly e-zine is worth subscribing to. All they could do here was screw it up. Instead, they continue to improve it. An IMA favorite and a site worth bookmarking. And, yes, my last nitpick about “offices” has been taken care of.

Mr. Buchdahl, a Pennsylvania-licensed attorney, has been involved in law firm Internet business development for the last ten years. The IMA site prohibits vendor sponsorship, advertising or affiliations of any kind. While offering marketing expertise through HTMLawyers, Inc. Mr. Buchdahl does not sell web sites or related products to any firm. There are no fees of any kind associated with the IMA reviews.

2006-2007 IMA WINNERS

U.S. 250 Largest Law Firms Category (Listed Alphabetically; See Scoring Online for Order)

PLATINUM
Bullivant Houser Bailey
Holland & Hart
Kilpatrick Stockton
Littler Mendelson
Morrison & Foerster
Nelson Mullins
Nexsen Pruet
Reed Smith
Robins, Kaplan, Miller & Ciresi
Sonnenschein Nath

Read the Press Release or go right to the rankings.

posted by mark



IOMA Partner's Report features H&H's Marketing Team 

IOMA's Partner's Report featured Holland & Hart's Marketing Team on the front page of their April 2006 issue, entitled:

"Excercising Leadership - Marketing at Holland & Hart: A Model for Other Owners to Emulate"

The article tells the story of how the firm grew its marketing team through a two day visioning retreat, developing project management communication tools, changing the marketing vocabulary, and delivering results. Consultant Sally Schmidt is quoted in the article, "Holland & Hart's marketing concept is innovative. Many law firms adopt one or more components of the H&H model, but few have such a comprehensive approach. Cultural barriers may exist or a firm's marketing director may lake the business acumen to conceptualize and sell a full-service in-house agency to skeptical attorneys. Frankly, in some firms marketing is considered fluff or party planning, not the substantive business process Imaginate provides."

The article lists Eight Ways Business Development Professionals Can Help Partners"

1. Network within industry and community groups to identify prospects
2. Open doors for attorneys and make introductions
3. Provide primary and secondary research
4. Conduct a needs-and-gap analysis
5. Develop a response to the gap analysis, as well as a business development plan
6. Anticipate objections, and develop a response plan
7. Assemble a team
8. Introduce team leaders to 'close'

You can subscribe to the report and read past copies at: http://www.ioma.com/issues/PRLAW/

posted by mark



Holland & Hart Receives Two LMA Your Honor Awards 

Website guru Bernard Wooten was at the 20th Annual Legal Marketing Association's Annual Conference in Chicago to accept two awards on behalf of Holland & Hart and Imaginate! The team received the 2nd Place Award in the catagory of Branding Programs and First Place Award in the catagory of Community Service. The Branding Award was given for the "Holland & Hart: The Law Out West" visual identity/advertising/awareness campaign. The Community Service Award recognizes the work of the Holland & Hart Foundation and Imaginate's efforts to support their mission.

Read the press release here.

posted by mark




Sunday, January 29, 2006

H&H ranks #1 in Pro Bono Participation 

Probonolaw.blogspot.com praises H&H's Pro Bono efforts in a lengthy post called "Never have so many owed so much to so few lawyers."

He opens with:

In case you missed it, here is the American Lawyer article about pro bono lawyers. I find big firm Holland & Hart's attitude towards "billable hours credit" to be refreshing:
Not every firm's pro bono efforts need to be redeemed. Some never seem to falter. Holland & Hart is a 270-lawyer firm headquartered in Denver and secure on The Am Law 200 ["Happy Campers," August 2001]. It ranks fifth on our pro bono scorecard and first in participation rate, with 85 percent of its lawyers performing 20 or more hours of pro bono work.

Read the post here.

posted by mark



L4L Blawg of the Day 

Blawg of the Day

Inter-alia.net named Mark's Blog "BLAWG of the Day"

Mark Beese is the marketing guy at Holland & Hart, and he's interested in helping lawyers become better leaders. That's why his blog is titled Leadership for Lawyers.

Read it here.

posted by mark



Arrupe Students Featured in Rocky Mountain News 


Holland & Hart participates in an unique program that offers high school students real-world work experiences. The Arrupe Jesuit School requires students to work one full day a week in a local business. Jonathan Candelaria is one of four students working at H&H. Read the Rocky's story on Jonathan's other pursuit, wrestling, here.

posted by mark



Chris Leh and Natalie Hanlon-Leh in Denver Post 




Natalie, wife of Christopher Leh, a H&H attorney in Boulder, is featured in a Denver Post article on how women lawyers are liklier to succeed in Colorado. Great photo and article here

http://www.denverpost.com/business/ci_3379388.

posted by mark



www.westernwaterlaw.com featured on Law.Com 

One of Holland & Hart's mini-web sites is featured in an article by Robert Ambrogi on Legal Technology News. He writes about www.westernwaterlaw.com ! Read the article here.

Robert's insightful blog is http://www.legaline.com/lawsites.html.

http://www.law.com/jsp/ltn/pubArticleLTN.jsp?id=1138096935676.

posted by mark



Great Blog: Adam Smith, Esq 

Speaking of Blogs, one of the best law firm management blogs that I've found is Adam Smith, Esq, written by consultant Bruce MacEwen. Insightful and brilliant. If you use RSS, adding Adam Smith is a must.

posted by mark



Maister is Blogging 

Law Firm Client Service and Management Guru David Maister now has a blog. And it's not too bad! He writes about the three things that matter most (or should) to law firms: Passion, People and Principles. The best part - check out his new podcasts!

http://davidmaister.com/blog/

posted by mark



Practice Group Retreat Best Practices. 

David Freedman facilitates business development retreats for firms and practice groups. His best practices can be found here.

posted by mark



10 ways to lose a client 

Michael Collacchio lists his Top Ten Ways to Lose a Client in this article. Client service basis. Spot-on advice.

posted by mark



Creating a Sales Culture in Law Firms 

In 2004, David Freeman and I presented a four hour workshop on creating and changing culture in a law firm. Our presentation can be downloaded here. (warning - large ppt file).

posted by mark



Using Pitch Meetings to Listen 

Michael Collachio of Clear Impact, LLC, elucidates about something I've tried to preach for years: listen before you leap in pitch meetings. Read his article here. Brilliant.

posted by mark



Practice Group Effectiveness 

Thomas Clay outlines six simple, but not easy, steps to practice group effectiveness. Read the article here.

"A third of our practice groups work well, a third are hit or miss, and a third are dysfunctional." This was one of the responses I got when taking an informal poll of managing partners of firms of 150 to 450 lawyers on practice group effectiveness. The overwhelming majority of responses reflected the same general conditions. By any assessment, that is a poor report card.
All large law firms place an emphasis on practice group effectiveness — as they should. In fact, I suggest that this is the single most important strategy for law firms today because being highly effective is at the heart of being highly competitive. Highly effective business units equate to client service excellence, improved profitability, high morale and high competitiveness. While most firms have invested time, managerial effort and money in developing a practice group structure, however, effective group operations often remain an unmet challenge.

posted by mark



How to Succeed as a Lawyer 

More than 40 years ago, attorney Roland Boyd of McKinney wrote a letter to his son offering tips on how to be a successful lawyer. When several State Bar officials saw the letter, they prevailed upon the elder Boyd to allow the Texas Bar Journal to print it. Boyd agreed and it appeared in the November 1963 issue. With permission, it is being reprinted in Law Practice TODAY. Read this classic letter today.

posted by mark



The Logic For Having An Advisory Board 

Law Firms often suffer from being too internally-focused. Strategy sessions and annual plans are frequently based on resolving internal conflict or issues.

The Edge Group's Patrick McKenna gives an outline of how an outside advisory board can bring fresh perspective and a sense of urgency to law firm marketing and management. Read his excellent article here.

posted by mark



Is Client Service Unprofessional? 

Ed Poll hits the nail on the head in his article, Is Client Service Unprofessional? on LPT. Here's how he wraps up the article.


The Real Issue for Any Lawyer

On October 21 in Philadelphia, I had the pleasure of meeting Fran Musselman, former chair of the ABA's Law Practice Management Section, as he accepted the LPM Section's highest honor, the Sam Smith Award. During his comments, Fran talked about the basic principles that guided him during his long, illustrious career and as chairman of the major New York law firm, Milbank, Tweed. His principles were:

The client comes first
The client comes first
The client comes first
The client comes first
The client comes first

"Unprofessional?" Consider a recent Wall Street Journal article entitled, "Teaching Doctors to Be Nicer." It stated that medical schools have a "hidden curriculum," defined as "the negative messages medical students get in front-line, residency training that seem to contradict everything they had been taught (in courses) about ethical behavior, compassionate care and professionalism." To counteract the negative residency experience, the Accreditation Council for Graduate Medical Education has developed new standards for and more aggressive and vigilant enforcement of competencies for compassionate care, ethical behavior and professionalism.
Now fast forward to the legal profession. We don’t require anything of the sort in our law schools. In fact, in conversations I’ve had with educators, their view of law as a profession means that any such programs about effective client communication are trade-oriented and therefore inappropriate for law schools. Is it any wonder that our bar associations don’t require law practice management programs as part of the MCLE requirements? The attitude at the very start of our training is too often perpetuated throughout a lawyer’s lifetime.
I'm all for cleaning up the image of lawyers. But lawyers, first, need to clean up their own act with their own clients. Congratulations to the medical profession for its renewed efforts. It's time for the legal community to wake up and address the real concerns of their clients!

posted by mark



Acheiving Goals 

Anne Payrs understands it is easier to set goals that to reach them. Her helpful insights on actually reaching our marketing, professional and personal goals are on the ABA LPT site here.

posted by mark



Plan to Grow Your Business in the Upcoming Year 

Sara Holtz outlines a five step process to build a personal business plan, posted on the lawmarketing.com portal here. She suggests you ask yourself:


1. What happened last year?

2. What do you want to accomplish in the coming year?

3. What will you do to reach your goals?

4. Does your plan include a significant number of one-on-one activities?

5. When will you review your plan?

posted by mark



Look Behind Before You Look Ahead to the New Year 

Cheryl Leitschuh writes about ten questions to ask yourself as you plan for the next year. Read the article on LPT here.

Ten Questions To Ask Yourself At Year-End
How happy have I been overall with my job?
How happy have I been with my family life?
How happy have I been with what I do for myself personally?
Did I do something regularly that expresses my most strongly held values?
If there were one thing that I could change about my job, what would it be?
If there were one thing about my job that I could expand, so I could do more of it, what would it be?
What would I want to add to my job that would make it more interesting to me?
What would I want to add to my job that would make it more meaningful to me?
Where has my life lost balance?
What did I leave out of my life that I wish were there?

posted by mark



The New Generation of Lawyers: Planting the Marketing Seed 

It is fairly common to hear partners complain about associates. They do not want to work as hard. They aren't as committed to the firm. They expect more of a work-life balance. If that is true, these attitudes could have a great and potentially adverse impact on marketing. Read the ABA LPM article here. By marketing veteran guru, Sally Schmidt

posted by mark



Law Firm Accounting for Dummies (Or, How to Talk to New Lawyers About Money) 

Start with a glossary of the accounting methods used by your firm, then explain the basics behind the statistics you use to measure associatees' contributions. Over time, a smart associate can learn to pick the practice groups, teams and partners who do the best at turning billable time into maximum revenues. Read the article from the ABA's Law Practice Magazine here. By Edward H. Flitton, Managing Partner, Holland & Hart

posted by mark




Thursday, January 05, 2006

Who's your hero? 

The Rocky Mountain News asked Mark Beese, marketing guy at Imaginate, "Who's your hero?"

He talked about two Boy Scout leaders that led by example. Read the article here.

"They always told me that there was always a way to make things work. They showed me that leadership is all about serving others. True leaders are servants," Beese said. So "when it came time to decide our marketing business model, we chose one of service."

posted by mark




Friday, April 09, 2004

Holland & Hart's Ron Martin Receives Marketing Partner of the Year 

Legal Marketing Awards Winners Announced
Awards presented to winners in three categories at Marketing Partner Forum

LOS ANGELES, February 11, 2004 - Thomson Elite, part of The Thomson Corporation (NYSE: TOC; TSX: TOC) and a worldwide provider of business software to professional services firms, recently announced the winners of the 2004 Elite Excellence in Legal Marketing Awards.

The awards recognize excellence and innovation in law firm marketing, and each year leaders are honored in three categories: Marketing Partner, Marketing Initiative and Marketing Director. The 2004 Elite Excellence in Legal Marketing Awards winners were announced during the Glasser LegalWorks 2004 Marketing Partner Forum on January 23, at the Ritz Carlton Grande Lakes Resort in Orlando, Fla.

This year's recipients include:


Marketing Partner of the Year: Ronald Martin, partner in Holland & Hart LLP, Colorado Springs, Colo.
Marketing Initiative of the Year: Foley & Lardner, accepted by Michelle Michaels, marketing manager, Chicago, Ill.
Marketing Director of the Year: Laura Meherg, director of Client Services, Burr & Forman, LLP, Birmingham, Ala.
Ronald Martin, Marketing Partner of the Year, was honored for creating and launching "Law Out West," a successful re-branding initiative the firm created to generate considerable market awareness. Martin was a driving force in supporting the firm’s new Santa Fe office, and in expanding the firm’s client service projects.

Foley & Lardner, winner of Marketing Initiative of the Year, developed the National Directors Institute, an integrated program that positioned the firm’s attorneys as thought leaders on the revolving topic of corporate governance reform. Michaels, who accepted the award on behalf of the firm, credits the entire team, including both attorneys and marketing professionals, for the National Directors Institute’s remarkable success.

Meherg, Marketing Director of the Year, was recognized for her ongoing success with developing the firm’s strategic marketing and business plans, which include facilitating client and industry teams, branding and advertising, client development training for attorneys and the community, and media relations.

"During the past six years, Burr & Forman has established several new marketing initiatives that have helped us both expand and substantially improve our client services to an extent greater than we thought possible," said Bill Knight, Burr & Forman’s managing partner. "Laura is an important member of our client service team and has been a major contributor to that success. We are delighted that her talents have been nationally recognized."

The Elite Excellence in Legal Marketing Awards offer law firms, agencies, consultants and vendors an opportunity to recognize outstanding achievement in producing extraordinary results, demonstrating strong leadership, practicing innovation and sophistication, and communicating effectively while practicing the craft of marketing. There is no fee to enter, and multiple entries are accepted. Judges represent some of the legal industry’s finest marketing talent, and offer considerable experience and broad perspective to this event.

"Thomson Elite is pleased to once again sponsor the Elite Excellence in Legal Marketing Awards," said Chris Poole, president and general manager, Thomson Elite. "Elite has established itself as the leader in legal financial and practice management technology innovation, and we are proud to support and encourage leadership and creativity in law firm marketing. These awards, delivered during Glasser’s Marketing Partner Forum, represent our appreciation of those practitioners who have opted to exceed expectations in order to produce outstanding results."

About Glasser LegalWorks
Glasser LegalWorks, founded in 1995 by Stephen and Lynn Glasser, is widely known for its management events, including The Marketing Partner Forum, Law Firm Leaders Forum and Executive Director/CFO Forum; its substantive law seminars, including ERISA Litigation, Annual Proxy Statement and Disclosure Documents conference and SEC Disclosure and Accounting conference; and its newsletters, including "Wall Street Lawyer" and "M&A Lawyer."

About Thomson Elite
Thomson Elite is a leading provider of integrated practice and financial management systems for professional service firms worldwide. Thomson Elite is a business within The Thomson Corporation (NYSE: TOC; TSX: TOC) and is a premier provider of financial and practice management systems to the legal industry and to other professional service markets, including accounting, engineering, marketing services, and management and IT consulting. For more information, visit www.elite.com.

About The Thomson Corporation
The Thomson Corporation (www.thomson.com), with 2002 revenues from continuing operations of $7.5 billion, is a global leader in providing integrated information solutions to business and professional customers. Thomson provides value-added information, software tools and applications to more than 20 million users in the fields of law, tax, accounting, financial services, higher education, reference information, corporate training and assessment, scientific research and healthcare. With operational headquarters in Stamford, Conn., Thomson has approximately 43,000 employees and provides services in approximately 130 countries. The Corporation's common shares are listed on the New York and Toronto stock exchanges (NYSE: TOC; TSX: TOC).


posted by mark



 
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